We connect buyers to sellers
the-salesEDGE provides enterprise level marketing and sales solutions to small and medium size companies so they not only survive but thrive in today's competitive landscape. Launched from our relentless pursuit of designing a solution that combined our 30+ years of knowledge and powerful technology that not only delivers results but does so at a price point small companies can afford. Multi-touch marketing automation flows combining email, social media, online data capture, and outbound appointment setting help our clients grow their sales funnel while moving contacts through the buyer?s journey. Contact us to learn how we can help your company accelerate sales.
Keywords: CRM, Marketing Automation, Email Marketing, SMS, Event Registration, Outbound/Inbound Calling, Social Media Marketing
Interview Q&A
How long have you been in business?
We have been in business since 1984 under the name Performark, and rebranded in 2016 as the-salesEDGE.
What is your primary product or service?
We provide marketing and sales solutions to small and medium size businesses that need to increase their exposure, stay top of mind, and drive more business.
How did you first become interested in your line of business? (if owner) - What is your background? (If owner or store manager)
Our focus since 1984 is to help companies prospect better whether that be to ensure any prospect that has interest in your product or service is followed up with, or if utilizing marketing campaigns to find more prospects and convert to sales-ready leads when they are ready. We are here to help businesses survive and thrive.
How do you differentiate yourself from other businesses in your category and area?
the-salesEDGE solution is unique in that it combines technology with expertise. We execute campaigns and utilize technology to automate the process thus resulting in lower costs that small and medium sized companies can afford. CRM and Marketing Automation technology are rarely used to their maximum capacity simply because companies do not have the resources (time, money, knowledge) to make it happen. We spent over a year with a team building our campaigns, scoring, email templates, landing pages, etc. all so that our client's can maximize the technology and execute campaigns within a couple of weeks time frame.
What type of payments do you accept?
ACH, Check, Credit Card.
Which areas do you service?
We specialize primarily in Business to Business Marketing and Sales in all industries including manufacturing, legal, technology, finance, health care, and professional services.
Who owns your company or runs daily operations?
Mary Dedrick is the owner of the-salesEDGE.
What is the best compliment anyone can give you?
That we helped drive new business growth for their organization.
What is your favorite quote or Bible verse?
As leaders, you must work ON the business not IN the business. This is true for the client's that we have; typically we work with Executives, and our job is to work IN their business so they can stay focused ON their business.